1xBet white label sportsbook kickstarts Melbet development
1xBet is preparing to meet the problem of producing “modern, in-demand, simple and high-capacity betting products” for white label partners such as Melbet.com.
The sports betting company has set about obtaining more licences to increase the number of countries it can operate in, through both its B2C product and new B2B partnerships.
Evgeniy Kiriushin, Head of Business Development for 1xWager, said: “This past year, because we received so many requests for B2B structured partnerships, we made a decision to make several white labels.
“The experience turned out to be quite successful, which stimulated the new B2B direction for our company. Melbet.com shows active growth since operating the new platform.”
1xBet, whose main functional activity is certified by the specialists in Curacao, believes it can manage with the needs of multiple partners, having put in place support services to run 24/7 with offices in Lithuania, Latvia, Belarus, Moldova, Hong Kong, Philippines, Colombia, Spain, Cyprus, Ukraine, spanning several different time areas.
Kiriushin continuing: “We’ve already built up significant experience in operating our B2C platform in various countries across several continents. This implies we understand exactly what our players need.
“Obviously, global design changes extends enough time, but we are focused on producing modern, in-demand, simple and high-capacity betting products. We make an effort to make our product as clear and simple for everybody as you can, while implementing almost all design suggestions from our B2B partners.
Andrea Pirlo joins 1xWager as brand ambassador
Andrea Pirlo, one of the very most revered players in recent soccer history, has became a member of 1xBet as a brand ambassador in a deal that will run for your of 2018.
Pirlo, who will feature in 1xWager promotional initiatives and take part in marketing events, made this announcement on his Facebook web page: “I’m pleased to announce my ambassador relationship with 1xWager company. We have many good events ahead!”
Meanwhile, a declaration from the 1xBet press service read: “We have put a great deal of thought into choosing our ambassador. Being a constantly growing brand, we needed a unique personality for this role.
“Andrea Pirlo ticks all the boxes. We have a lot in keeping; Pirlo has always well known his opponents, followed the concepts of fair play and was nice with his assists. Similarly, at 1xBet uygulama apk we value our customers and companions and we respect our competition.
“Andrea Pirlo is a story and we are honoured to work with him. He’ll help engage our market all over the world. Joining forces with one of the world’s biggest soccer stars is only the first in several ambitious tasks planned by 1xWager for 2018.”
Before retiring at the end of the 2017 MLS season, Pirlo appreciated a decorated profession in football, winning six Serie A titles, two Coppa Italia’s, two Champions Group’s and the FIFA World Cup in 2006, where he won more ‘man of the match’ awards than every other player.